Consumer Protection

In recent years, federal and state regulators and private attorneys alike have held scores of online retailers accountable for using misleading tactics to reel in or simply confuse customers.  Despite specific guidance from the Federal Trade Commission, some companies continue to flaunt the rules to gain an unfair advantage in the market.

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North Law PLLC is currently investigating potential legal actions against nationwide online retailers based on certain deceptive tactics, including:

• Fake sale prices that are based on reference prices or "strikethrough" prices that, in reality, never applied

• Artificial urgency, including sale countdown timers that continually reset 

• Subscription services that automatically renew without due notice or that are difficult to cancel

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Our attorney defended large corporations in class actions for more than a decade.  As a result, the firm deplores frivolous class action litigation and is focused on identifying companies that are causing real harm to a large number of consumers.

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Contact us for a free consultation if you think you have been the victim of a nationwide online retailer deploying one of these tactics.

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